Archive for May 20th, 2012

Art shops: Missing the point

I’m not looking at selling my collages yet, but I did have a look at the various art shop options that exist online. I checked the 5-6 most popular ones and I was shocked that there’s curation for most of them, before they get accepted to their store. They somehow think that they’re galleries instead of shops. I don’t have a problem with curation for gallery-like shops, but when they market their solution as a semi-generic “art shop”, then curation becomes a problem.

To give you an idea of what I mean: art is a bit like fashion sometimes. Various styles come in and out of fashion as time goes by. If you want to see what’s “in” in terms of high art, you check TumblR’s art tag. It measures the “beat” of modern art pretty accurately, both commercial high art, and underground high art. And then of course there’s the collage tag, which is also a popular form of art, and there you can see what kind of collages are popular nowadays.

So what I found out was that the collages on some of these curated art shops are old-style. They don’t reflect the “now” of the art form. Obviously, the people who curated these collages have a concrete idea of what’s “nice”, usually an idea formulated many years ago, and so they pick collages and art that’s simply not that current anymore.

No matter how you put it, crowd-sourcing is the way to go. No matter if you’re Google, Amazon, Twitter, or an art shop, letting democracy decide what’s popular will eventually give you the most accurate results, and better sales. And that’s why I find Society6 to be the best place to sell art prints today. Etsy.com is popular too, but because they also sell other types of stuff, they require all of their artists to send their art prints themselves (this requires artists to buy expensive printers). On Society6 instead, you just upload your file, and they take care of the printing/framing etc as it gets sold. That’s how it should be done, Society6 makes sense, at least for digital artists.

Speech is the Mirror of the Soul


Title: “Speech is the Mirror of the Soul” (Publilius Syrus)
License: Creative Commons BY-SA-NC 3.0/US. Click for 24″x36″ printable version. Credits in the EXIF metadata.