A few days ago the Cineform guys announced their plans for a hardware encoder via HDMI which would feature the Cineform lossless encoder on a chip. The product does not exist yet, but this can be a pretty cool solution for both pros and consumers with an HDMI-capable camera. Users of the HV20 for example can use it to capture fully progressive HD at 1920×1080/24/30p rather than at the default HDV interlaced 1440×1080/60i or at the so much hated PF24 format. If the price is right, I’ll get one.

Additionally, they now offer discounts of their pulldown-removal NeoHDV/HD utilities for the HV20 users in particular. These utilities are the most convenient way currently to go around the pulldown removal annoyance.

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